The principle of design booth

Update:Nov 2019,15

For the booth design company, it mainly undertakes vari […]

For the booth design company, it mainly undertakes various booths, booth design and construction work, and can design and build different styles of booths and booths according to customer requirements. However, what principles should be noted when designing a booth?

1. The form is a functional service. Before considering the design of the booth, you must first define the functions that the booth needs to achieve, such as which exhibits need to be displayed? How many viewers do you expect to attract? Do I need to set up a help desk, presentation area, leisure area or office area? How much storage space do you need?

2. The design should conform to the company's image. Booth design is a concrete manifestation of the company's image, so you should carefully consider the information you need to express and communicate clearly to the designer. Exhibitors who need to decorate their booths need to pay special attention to the design of the drawings.

3. Avoid psychological barriers. The wider the booth, the more likely it is to attract viewers. Desktop designs tend to form psychological barriers and should be avoided as much as possible.

4. Don't deliberately guide people. Freedom of movement is one of the basic principles of booth design. If you deliberately control the flow of people around the booth, you may miss the more important purpose - to communicate with customers.

5. Height increases visibility. High-profile booths can attract viewers from a distance, and it is not necessarily expensive to increase the height of the booth. At the same time, certain locations on the high booth may also allow the viewer to look down from the heights. In short, all design elements should be used to maximize the attractiveness of the stand.

6, try to use more photos. As a general expression language, photos have a strong visual appeal, provided that good photos are used. Poor photo quality is often one of the common complaints of booth designers. Therefore, if the photo will occupy an important position in your booth, be sure to prepare in advance.

7. Make sure the text is easy to read. Text information should be placed at the same level as the viewer's eye level or higher. Case-integrated fonts are easier to read than all uppercase fonts; if the text content is long, try to use short sentences, paragraphs, and loosely spaced fonts.